In order to vigorously develop the night economy and stimulate consumption vitality in Huai'an, "Canal City · Huai'an Nightlife" promotion activities were launched along the beautiful Li Canal in the evening of August 1st. 35 enterprises from the fields of commerce and catering, cultural tourism, sports fitness, characteristic agricultural products, etc., joined the promotion, released promotional measures and displayed special commodities online and offline.
Through the consumption promotion activities, Huai'an will surly enlarge its nightlife in food, shopping, travel, entertainment, reading, sports and other night economic formats. A strong night economic atmosphere can also be created so as to make its business circles more popular, night consumption hotter and the masses happier.
The proposal for key enterprises to promote Huai'an night consumption was released on site. Representatives of these enterprises have said that based on the regular epidemic prevention and control, they would adhere to honest operation, extend business hours, enrich consumer formats, improve service quality, and jointly promote the recovery of consumer market in the city.
Since this year, various promotion activities have been successively in Huai'an such as "Huai'an Warm Spring · Consumption Promotion Season", sports shopping malls, the first "Grand Canal Dragon Boat Race", online promotion of "Huai'an Taste" Agricultural Products, as well as influencer marketing by municipal leaders and internet celebrities through livestreaming. All counties and districts have responded positively by holding Lobster & Beer Night Market Festival, Online Lobster Festival and so on.