Huai'an China Government Press Conference
Press Conference on the 3rd China (Huai'an) International Food Expo

With the approval of China Council for the Promotion of International Trade (CCPIT) and Jiangsu Provincial Government, the 3rd China (Huai'an) International Food Expo will be held in Huai'an International Food Expo Center from October 15 to 17. On September 29, Huai'an Municipal Government held a special press conference to report the preparation progress of the Expo.

The 3rd Food Expo is co-sponsored by China International Chamber of Commerce, China Food Industry Association and China Cuisine Association, etc. It is jointly organized by the Exhibition Department of China International Chamber of Commerce, Jiangsu Provincial Department of Commerce, Jiangsu Council for the Promotion of International Trade and Huai'an Municipal Government. With the theme of "gathering high-end food and selecting exquisite food materials", the Expo is divided into three major parts, namely, theme exhibition, special meeting and food expo.

In order to comply with the new digital trend of the exhibition industry, and scientifically and effectively respond to the impact of the epidemic outbreak, the 3rd Food Expo will be held offline and online in an interactive way. The offline exhibition area is about 20,000 square meters, with five major halls in overseas food, domestic food, Huai'an characteristic food, selected food materials and exotic food, respectively. Up to now, a total of 336 food enterprises at home and abroad have confirmed to participate in the exhibition, including 31 of the world's top 500 and top 100 food enterprises, 20 of the top 100 domestic food enterprises, and 94 foreign enterprises from 24 countries and regions which account for 28% of the total. Nearly 10,000 purchasers from relevant provinces, cities and autonomous regions will also be invited to participate in the procurement. "Cloud exhibition hall" will be set up online to deeply integrate cloud exhibition (digital exhibition hall and exhibits), cloud conference (opening ceremony, online forum) and cloud docking (two-way negotiation), so as to create a big data platform for smart exhibition, realize the functions of online exhibition, live broadcast, negotiation and interaction, and provide the exhibitors, purchasers and professional visitors with all-round service that breaks the space limit. Among them, the cloud exhibition will simultaneously display all the participating enterprises and exhibits of the five major halls. At the same time, the well-known overseas food enterprises that are unable to participate in the exhibition due to the epidemic will also be displayed online. A large number of online visitors can directly exchange business cards and conduct interactive discussions by clicking the enterprises' icons, changing "face-to-face communication" into "screen-to-screen communication". Therefore, the brand-new products exhibition experience will be provided to exhibitors as well as purchasers. Viewers can search for the cloud exhibition hall through the mini program "Huai'an Food Expo" on WeChat, and the official website and account of the Food Expo.

Focusing on the current hot issues of food industry at home and abroad, the 3rd Food Expo plans to hold high-end seminars, production and marketing, investment promotion, product release, live streaming and other colorful activities with the new formats and modes of food production, circulation and consumption. Base on the theme of "green security and win-win integration", the summit of "green and safe food supply chain" will be organized; new business models and formats such as digital economy, Internet celebrity economy, etc. will be realized and the first "Internet celebrity Expo" will held as well; hundreds of KOLs from platforms such as Taobao, Douyin, Kwai, and Micro-blog will be invited to launch the related activities; special docking events for Internet-famous food, dealers recruitment, food supply chain, cross-border e-commerce, as well as online brand food production and marketing will be carried out. At the same time, the opening ceremony of the Food Expo will also include concentrated contract signing activities of food industry projects to promote investment cooperation.

During the Expo, there will be not only wonderful food events such as the finals of 2020 China Huaiyang Cuisine Masters Competition, but also a cultural exhibition of Huaiyang food to further highlight its unique charm, so that the audience can not only taste the delicious food, but also enjoy its artistic beauty.

The epidemic prevention and control requirements will be strictly implemented during the whole process of the 3rd Food Expo. Referring to the practices of major exhibitions in China, the organizing committee has formulated detailed plans to ensure the safe, orderly and successful exhibition. All participants and visitors will be managed by real name system and asked to wear masks, show health code, accept infrared temperature detection, scan their valid ID cards, and enter the halls after face recognition and security inspection. Those without their ID cards will not be allowed to enter.